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About Us
About Us
The ultimate B2B digital tool connecting buyers and sellers worldwide with Ethiopia. We understand the challenges faced by sellers, like farmers, as well as those of buyers in the global marketplace.
From limited sales and marketing skills, to a lack of transparency and access. That’s why we position ourselves as a facilitator in the supply chain, providing a fast, easy, and transparent platform that enables sellers to expand their reach and buyers to connect with genuine exporters and obtain high-quality products. With our innovative technology, we’re redefining international trade, making it seamless, efficient, and mutually beneficial for all parties involved. Join us and unlock a world of opportunities in the global market.
Ready to help you
Our Team
Natnael Getachew Muluye
Natnael is the CEO of By-Traders and a graduate of Addis Ababa University, School of Commerce, with a Bachelor’s degree in Logistics and Supply Chain Management. He focuses on building efficient, transparent, and sustainable trade solutions that simplify cross-border operations. acumen and results-oriented approach.
Yeabsira Mekbib Getnet
An accomplished marketing and sales executive, brings a wealth of expertise cultivated over 7 years in the realm of international trade. With a distinguished track record of success in trading and technology, Yeabsira is a dynamic professional renowned for her strategic acumen and results-oriented approach.
Yabsira Tibebe Moges
Yabsira integrates operational excellence with technological innovation, underpinned by a dual academic background in business and supply chain management. Leveraging two years of frontline experience in supply chain and a specialized focus on consultancy and analysis, Yabsira engineers the data-driven architectures necessary to optimize global trade.
Testimonials
By-traders.com has revolutionized my farming business. Through their platform, I can now reach buyers worldwide, expanding my sales and improving my income. The user-friendly interface and support have made it easy to showcase my products and maintain their quality. We-Sell has empowered me to grow my business, and I highly recommend it to fellow farmers seeking global opportunities.

Yohannes Getu,
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